Increasing Awareness and Safe Sanitary Practice among Adolescent Girls in Tribal area of Bankura , Purulia in West Bengal , & West Singhbhum in Jharkhand.
Menstrual hygiene continues to be amongst the most challenging development issues today. Not only do deep-rooted taboos, myths and misinformation create the illusion that menstruation is inherently shameful, gross and weird, but in countries like India, women and girls often lack access to hygienic sanitary materials and basic facilities Sanitary Pads necessary for good menstrual hygiene management. " Sanitary Protection: Every Woman's Health Right " a study by AC Nielsen reveals only 12 % of India's 355 million women use sanitary napkins. Over 88% of women resort to shocking alternatives like un-sanitized cloth, ashes and husk sand. Incidents of Reproductive Tract Infection are 70% more common among these women 1. The biggest barrier to using a Sanitary Napkin is affordability. Around 70% of women in India say their family can't afford to buy them, 88% of women use old fabric, rags or sand to manage their flow. This tells the immense entrepreneurial opportunities in the segment. A recent study anticipate the industry to grow to INR 45.9 billion by 2017.the only need to work in this direction is the reduction in cost of production.
The immediate objective of the project is to enhance knowledge, attitude and practice towards menstrual hygiene among the adolescent girls in Tribal areas. To spread health education and for achieving the said object to establish , maintenance, run, develop and improve workshop and institution for the promotion of health education .The main strategy of the project is Behavior Change Communication to leverage capacity creation among communities via training of facilitators and a prior-to-prior model. Through the orientation sessions in schools, the girls in the 12-15 year age group shall be updated on the traditional and modern methods of managing menstruation as a hole.
Tribal girls facing their first menstrual situation do not know the benefits of using Sanitary Napkins. Women are also in the same position. They do not have the money power to purchase Sanitary Napkins. They are accustomed to the old fashion of using dirty clothes several times without sanitizing / cleaning them. This was very much harmful. This practice causes several diseases. To get rid of the women folk they will be provided with three sanitary napkins on each quarter of the year. Thereafter some prospective groups of women will be selected for different centres at different places for making sanitary napkins after they are trained by appropriate trainers.
Beneficiary |
|||
Name of State |
Name of District |
No of Adolescent Girls |
No of Women |
Jharkhand |
West Singhbhum |
107 |
56 |
West Bengal |
Bankura |
67 |
31 |
Purulia |
82 |
46 |
|
256 |
133 |
||
Total No of Beneficiary |
389 |